KUALA LUMPUR, Nov 2 — The government said today image consultants FBC Media helped raise the standing of Malaysia as a tourism and investment destination during the RM94 million three-year deal that began in 2007.Minister in the Prime Minister’s Department Datuk Seri Nazri Aziz told Parliament that the London-based media company, which is facing bankruptcy, “supported the efforts of government leaders and ministers” to burnish the country’s image overseas.
“The communications strategy was important in raising the standing of Malaysia as a tourism and investment destination,” the Padang Rengas MP said in reply to a parliamentary question by Kuala Krai MP Hatta Ramli.
Minister in the Prime Minister’s Department Datuk Seri Nazri Aziz told Parliament today, “The communications strategy was important in raising the standing of Malaysia as a tourism and investment destination.” — file pic
In 2006 Malaysia drew 17.5 million tourists who spent an estimated RM38 billion, figures that rose to 24.6 million tourists spending RM56.5 billion last year.
Malaysia has also attracted RM21.3 billion worth of foreign direct investments (FDIs) in the first half of this year alone, compared to RM29.3 billion last year and just RM5.7 billion in 2009 as the global financial crisis hit the country hard.
FDI in 2008 was RM24.1 billion
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